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Pikes Peak Workforce Center

Meet Great Wolf Lodge

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Workforce Challenge

Nationally-recognized hospitality employer Great Wolf Lodge reached out to the Pikes Peak Workforce Center Business Services team for hiring event support. They were months away from the grand opening of their newest water park hotel in Colorado Springs and had significant community connection requirements and a need to fill 450 positions in a short period of time.

Workforce Solution

The Workforce Center provided extensive hiring support to the nationally-recognized hospitality leader, quickly establishing a major candidate pool. Efforts included prominent inclusion at the Workforce Center’s Fall Job Fair, robust marketing to include feature presentation by the region's main newspaper, a tailored-video enticing job seekers to apply, social media reach to 3,000+ job seekers, a three-day custom hiring effort at the Workforce Center and more.

Outcomes & Benefits

In the largest single-employer hiring event in Pikes Peak Workforce Center history, more than 10,000 applications were received from 2,500+ jobseekers applying for 450 positions. In a three-day custom hiring effort at the Workforce Center, more than 300 local job seekers received jobs ahead of the winter holiday season allowing the new lodge to open ahead of schedule. Great Wolf representatives said service provided was beyond their expectations,"the smoothest such hiring event in 20 years."

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