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Workforce Success Story Submitted By:
DavidsonWorks


Vitacost.com

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Workforce Challenge

Vitacost.com, Inc., a leading on-line retailer and direct marketer of health & wellness products, approached DavidsonWorks Business Services for assistance in recruiting 40+ positions for Distribution, Manufacturing and Customer Service Centers in Lexington. The company had been experiencing high turnover and was looking for a different approach in hiring. Its state-of-the-art facility was a 24/7 operation with stringent FDA regulations. DavidsonWorks recognized the need for regional collaboration in order to fill the positions.

Workforce Solution

DavidsonWorks Business Services met with Vitacost Corporate Headquarters and their local HR Generalist to determine hiring needs. Business Services recommended that the region use Prove-IT, an online assessment tool that would be customized to meet the Vitacost's needs for the selection process. On the Job Training contracts would be used to offset the cost of training some of the new workers.

The openings were publicized throughout TriadWorks, a regional collaboration of six workforce boards, to ensure the talent pool was broader to meet all the business needs. The assessments given to each candidate included: Basic Industrial Math, Math & Reasoning and Alphanumeric Matching. Over 400 assessments were administered to potential employees, saving the business valuable time and money in applicant screening costs.

A joint meeting was scheduled with Vitacost HR, the position supervisor, the potential employees, the WDB Business Representative and the Business & Industry Manager at DavidsonWorks for coordinating the placements and OJT paperwork process.

Outcomes & Benefits

Since August, 2011, there have been 20 OJT's and 16 Direct Hires at Vitacost, thanks to program efforts from DavidsonWorks, Piedmont Triad Regional Council and Greensboro/HighPoint/Guilford Workforce Development Board.

In total, there have been 36 placements and a 94% retention rate. Three of the successful placements included Bilinqual CSR, Formulation Specialist, and Packaging Associate. The WIB collaboration has been a win-win for jobseekers and the unemployed, as well as for Vitacost.


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